AKIRA
AKIRAFACELESS
AKIRAFACELESS-CONTENT // OS
PHASE 03 • 戦略
Script Writing
ESTIMATED TIME
15-20 Minutes
LESSON TYPE
Build
PLATFORM
YouTube / TikTok

Lesson 2: Script Writing That Converts

Duration: 30 minutes Goal: Write scripts that engage, convert, and drive action

The Script Structure

Part 1: The Hook (First 3 Seconds)

Why It Matters:

  • First 3 seconds determine if viewers stay
  • 50%+ of viewers leave in first 3 seconds
  • Hook = retention = algorithm boost

Types of Hooks:

1. Question Hook:

  • "What if you could create videos in 5 minutes?"
  • "Have you ever wondered why some channels grow faster?"
  • "What's the one mistake costing you thousands of views?"

2. Bold Statement Hook:

  • "I made $1,000 in my first month using this strategy..."
  • "This one change increased my views by 300%..."
  • "Most creators are doing this wrong..."

3. Problem Hook:

  • "Tired of spending hours creating videos?"
  • "Struggling to get views on your content?"
  • "Can't figure out how to get monetized?"

4. Benefit Hook:

  • "Learn how to create 10 videos in 50 minutes..."
  • "Discover the strategy that got me 1,000 subscribers..."
  • "Get monetized in 2 weeks with this method..."

Pro Tip: Test different hooks to see what works for your audience.

Part 2: The Introduction (3-10 Seconds)

What It Does:

  • Expands on the hook
  • Sets up the value
  • Builds interest
  • Keeps viewers watching

Structure:

  1. Acknowledge the problem/desire
  2. Promise the solution
  3. Preview what they'll learn
  4. Transition to main content

Example: "You're probably spending hours creating each video, right? What if I told you there's a way to create professional videos in just 5 minutes? Today, I'm going to show you exactly how to do that using AI. By the end of this video, you'll know the exact system I use to create 10 videos per day."

Part 3: The Value (Main Content)

What It Does:

  • Provides the promised value
  • Delivers on the hook
  • Keeps viewers engaged
  • Builds trust

Structure Options:

Option A: Step-by-Step:

  1. Step 1: [Action]
  2. Step 2: [Action]
  3. Step 3: [Action]
  4. Step 4: [Action]
  5. Step 5: [Action]

Option B: Problem-Solution:

  1. Problem identification
  2. Why it matters
  3. Solution overview
  4. Detailed solution
  5. Results/benefits

Option C: List Format:

  1. Introduction to list
  2. Item 1: [Explanation]
  3. Item 2: [Explanation]
  4. Item 3: [Explanation]
  5. Summary

Pro Tip: Use AI Script Assistant - it structures this automatically.

Part 4: The CTA (Call to Action)

What It Does:

  • Drives action
  • Converts viewers
  • Builds audience
  • Generates revenue

Types of CTAs:

1. Subscribe CTA:

  • "Subscribe for more tips like this"
  • "Hit subscribe if this helped you"
  • "Subscribe for daily content creation tips"

2. Link CTA:

  • "Check the link in description for [product]"
  • "Click the link in bio to [action]"
  • "Link in description to get [benefit]"

3. Engagement CTA:

  • "Comment below with your thoughts"
  • "Like if this helped you"
  • "Share if you found this valuable"

4. Next Step CTA:

  • "Watch my next video on [topic]"
  • "Check out [related content]"
  • "Follow for more [value]"

Pro Tip: Always end with clear, specific CTA.

Script Writing Formulas

Formula 1: The Problem-Agitate-Solve (PAS)

Structure:

  1. Problem: Identify the problem
  2. Agitate: Make it worse, show consequences
  3. Solve: Provide the solution

Example: "Creating videos takes hours. You spend all day on one video, and it only gets 50 views. You're frustrated, burned out, and ready to quit. But what if I told you there's a way to create professional videos in 5 minutes? Using AI, you can create 10 videos in the time it used to take to create one. Let me show you how..."

When to Use: Problem-solving content, tutorials

Formula 2: The Before-After-Bridge (BAB)

Structure:

  1. Before: Where they are now
  2. After: Where they want to be
  3. Bridge: How to get there

Example: "Right now, you're spending 5 hours per video and getting 50 views. You want to create videos in 5 minutes and get thousands of views. The bridge? AI-powered content creation. Here's exactly how to do it..."

When to Use: Transformation content, case studies

Formula 3: The Story-Value-CTA (SVC)

Structure:

  1. Story: Engaging narrative
  2. Value: Lessons/insights
  3. CTA: Action step

Example: "Last month, I was creating one video per day, spending 5 hours each. Then I discovered AI content creation. Now I create 10 videos per day in 50 minutes total. Here's what I learned that changed everything..."

When to Use: Storytelling, personal content

Formula 4: The List Format

Structure:

  1. Hook: "Here are X ways to..."
  2. Introduction
  3. List items (numbered)
  4. Each item explained
  5. Summary
  6. CTA

Example: "Here are 5 ways to create videos faster. Number one, use AI scripts. Number two, batch create content. Number three..."

When to Use: Tips, strategies, educational content

AI Script Assistant Best Practices

Writing Effective Prompts

Good Prompts:

  • "How to use AI for content creation in 5 minutes"
  • "5 ways to get monetized on YouTube fast"
  • "Why most creators fail and how to avoid it"

Bad Prompts:

  • "Videos"
  • "Content"
  • "Tips"

Pro Tip: Be specific - better prompts = better scripts.

Customizing AI Scripts

When to Edit:

  • Add personal examples
  • Include specific numbers
  • Add niche-specific details
  • Adjust tone

When NOT to Edit:

  • Script is already good
  • Testing what works
  • Time is limited
  • Focus on creating

Pro Tip: Trust AI scripts - edit only if necessary.

Pro Tips for Conversion

1. Hook in First 3 Seconds

Critical: First 3 seconds determine retention

Test:

  • Different hook types
  • See what works
  • Double down on winners
  • Iterate

2. Value Throughout

Every Section:

  • Provides value
  • Answers questions
  • Solves problems
  • Delivers on promise

Result: High retention and engagement.

3. Clear Structure

Organization:

  • Easy to follow
  • Logical flow
  • Clear sections
  • Smooth transitions

Result: Better comprehension and retention.

4. Strong CTAs

Specific:

  • Clear action
  • Specific benefit
  • Easy to follow
  • Compelling reason

Result: Higher conversion rates.

Action Items

Master script writing:

  • Write 5 scripts using different formulas
  • Test different hook types
  • Create problem-solution script
  • Write list-based script
  • Add strong CTAs to all scripts
  • Compare AI vs. manual scripts
  • Test what converts best
  • Create script template

Time Required: 2 hours practice

Key Takeaways

  1. Hook in first 3 seconds = critical for retention
  2. Value throughout = keeps viewers engaged
  3. Clear structure = better comprehension
  4. Strong CTA = drives action
  5. Use formulas = proven structures
  6. AI Script Assistant = saves time, proven formulas

Next Lesson

Lesson 3: Thumbnail Design That Gets Clicks

Resources

Ready to continue? Next Lesson

Remember: Get your Syllaby.io account and use AI Script Assistant for conversion-focused scripts!

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Content Strategy (戦略)
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